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Lancashire to join India delegation

Lancashire to join India delegation

The Club will explore potential business and partnership opportunities, both from a cricket and commercial perspective.

Lancashire Cricket will be part of a delegation travelling to India this month to explore collaborative opportunities, in association with the Manchester India Partnership (MIP).

Led by the Mayor of Greater Manchester, Andy Burnham, the visit aims to further enhance Manchester’s profile in key economic centres in India.

The delegation covers Mumbai, Bangalore and Delhi, with the aim of mutually strengthening trade, investment, cultural and educational links.

Led by senior independent director James Sheridan, the Club will explore potential business and partnership opportunities, both from a cricket and commercial perspective.

Specifically, the Club will be exploring opportunities surrounding pre-season as Glen Chapple’s squad finalise their red ball preparation before the start of the domestic season in April 2020. Both Mumbai and Bangalore offer top level training and match environments, and the Club will assess the options for a pre-season in India over the coming few weeks.

The opportunity to explore fixtures against First-Class opposition at international grounds will be at the top of the agenda following the success of India’s three ICC Cricket World Cup games at Emirates Old Trafford.

India’s ICC Cricket World Cup match against rivals Pakistan at Emirates Old Trafford had 273 million unique viewers, the highest of any game during the tournament, while the semi-final against New Zealand at Emirates Old Trafford broke the global streaming record audience, raking in 25.3 million viewers. Lancashire’s Jos Buttler and Liam Livingstone have also starred in the Indian Premier League in recent years.

The Club’s under-13 and Academy sides visited India earlier in the year for a development programme as well as undertaking charitable projects and building valuable links for the Club in Mumbai’s cricket community.

 
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