Lancashire Cricket extends partnership with C&C Insurance Brokers
Lancashire Cricket is delighted to announce a three-year partnership extension with C&C Insurance Broker, as an Official Partner of the Club.
The partnership, which commenced in 2019 following a long-standing hospitality agreement with the brokers, will see C&C continue as the official back of shirt sponsor for the Lancashire’s LV=County Championship shirt over the next three seasons.
In addition, C&C Insurance Brokers will become headline sponsors of the Lancashire Cricket Foundation’s Education Without Boundaries programme, which is an all-year round educational experience for Primary school children in the inspirational setting of Emirates Old Trafford, the home of Lancashire Cricket.
C&C Insurance Brokers is a top 50 Independent Broker in the UK, with offices in Stockport, Leeds, Dudley, Chester, Newport and Dumfries.
Liz Cooper, Partnerships Director of Lancashire Cricket, said: “We’re thrilled that C&C Insurance Brokers have extended their partnership with the Club after a very successful initial three-year sponsorship, since 2019.
“They have supported the Club over a long period of time, and we are thoroughly looking forward to working with Malcolm Cooke and his team over the next three years and beyond.
“It’s an exciting time to be part of Lancashire Cricket with another packed out schedule of international and domestic cricket, as well as five sold-out concerts to look forward to this summer, in addition to the continued redevelopment at Emirates Old Trafford as we extend the on-site Hilton Garden Inn to 250 bedrooms, which will be ready later next year.”
Malcolm Cooke, Managing Director at C&C Insurance Brokers, said: “We are delighted to continue our long-term partnership with Lancashire Cricket.
“C&C Insurance Brokers thoroughly enjoy the close working relationship we have with the Cub, and we look forward to many more successful years working together and enjoying the world-class facilities at Emirates Old Trafford.”
As part of the agreement, C&C will also sponsor three fixtures across the First XI’s domestic campaign, including two LV= Insurance County Championship games and one Vitality Blast match at Emirates Old Trafford this summer.
C&C Insurance Brokers forms part of the Club’s family of partners including global brands such as Emirates, Hilton, Heineken, Lifebuoy, Sportsbreaks, Titanic Distillers and Kukri.